Apple Inc. (AAPL)

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Address

ONE APPLE PARK WAY
CUPERTINO, CA 95014

Founded

1976

Number of Employees

161,000

Website

http://www.apple.com

Buyback

Buyback Data 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 Average
$ Amount Purchased
($ in 000s)		 $31,238 $37,880 $28,234 $24,366 $72,942 $76,907 $75,374 $79,989 $81,414 $85,680 $42,000 $57,820
Average Price $12.06 $30.10 $25.51 $38.29 $46.32 $52.35 $68.47 $141.63 $153.78 $172.48 $183.45 $55.04
# Shares Purchased 2,589,324 1,258,580 1,106,752 636,384 1,574,756 1,469,204 1,100,918 564,785 529,402 496,746 228,946 1,050,527
Buyback Performance 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 Average
Total Return to Date 1,740.2% 637.6% 770.2% 479.8% 379.3% 324.1% 224.3% 56.7% 44.4% 28.7% 21.0% 303.3%
S&P 500 Return to Date 181.9% 173.0% 168.6% 129.7% 104.9% 93.1% 74.8% 31.7% 37.3% 31.3% 7.4% 94.0%
Excess Total Return 1,558.3% 464.6% 601.6% 350.1% 274.4% 231.0% 149.4% 25.1% 7.1% -2.6% 13.6% 209.4%
Quartile Rank
Percentile Rank 99% 96% 97% 96% 95% 95% 90% 80% 77% 69% 78% 96%
*ASR price paid per share is unavailable, StockOcean uses average price paid per share of open market and privately negotiated purchases.
Buyback returns calculated using weighted average buyback price over the last 10 years and comparing to current day stock price value. S&P 500 used as benchmark for excess return.

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